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            Bishop’s Stortford

    Decorative & Fine Arts Society


 Registered Charity Number: 281725


      A Member Society of


     The Arts Society













12th May


“The Glamour Holiday: the Grand Era of Travel in the 1920s and 1930s”


Claire Walsh


Once, travel had been the preserve of the wealthy.  With the advent of steam, hotels, boarding houses, seaside resorts and Thomas Cook, travel was no longer an elite experience but an activity for the middle classes.  By the 1920s the social elite not only needed new destinations to get away from the package holiday maker, but they also needed new, exciting activities and a distinctive air of class and luxury.  They drew on the far reaches of the African Bush, new corners of the Riviera;  they climbed, tobogganed, skied and they performed the Charleston on the new form of luxury entertainment;  the cruise liner.  In all this, Art Deco played a significant role.  It was harnessed as the style which would signal the exclusivity, luxury and modernity of the Glamour Holiday. 



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